we're the design firm

focused on making

the bland:



the complicated:



& the un-doable:



see how we do it

we combine user interface & industrial design in our approach to product design

we typically work with product managers, marketing directors, or innovation officers at companies like:

(and we've been known to work with a startup or two)

to give actionable results to clients we:


our output is measureable

we've designed:

audio gear that made over $3 million in pre-order sales

tools that launched at every Lowe's in north america

a system to cut out 75% of product install time

want to learn about what

we can achieve together?

get in touch

Santa Cruz, CA

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